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GET MORE VALUE, MORE EASILY,
FROM YOUR SUBSCRIBER AND
CUSTOMER DATABASES.

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As revenue from print advertising plays a lesser role in your revenue mix, the challenge is to leverage multiple, multichannel subscriber and customer databases. To effectively market more products to more customers. To create new products for clearly defined audience segments.

Now, at last, there's a solution that lets you mine the wealth of opportunity that resides in your audience databases. Introducing MediaView, the first Web-based audience relationship management solution designed for the B2B media industry.




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MediaView News


MediaView helps publishers thrive in multichannel world

MediaView official launch announcement at October Folio Show

MediaView on agenda for ABM Fall Conference



Only MediaView gives publishers the power to:

Identify users of one product that may be ideal prospects for
     another
Develop highly targeted audience segments and implement
      real "one-to-some" marketing
Develop aggressive cross-sell strategies based on this
     multichannel audience intelligence
Develop audience profiles and lists to drive product extensions
     and new product development
Realize operational savings by automating data-handling
      tasks
Produce higher data quality -- with fewer duplications and
     errors