Who Is This 'New Customer?' ... and why, whether you're B2C or B2B, you should care. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

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Your Inspiration For September 25

Who Are These ‘New Customers’ and What Do They Have To Do with My Supply Chain?

Improving your supply chain operations to withstand future shocks probably keeps you very busy. But during this process, you must keep in mind a key stakeholder whose expectations have changed a great deal: your customer.

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Supply Chain Hall of Fame: Let's Get Physical

A new physical space for the Supply Chain Hall of Fame in Rogers, Ark., will be unveiled in a virtual dedication ceremony on Oct. 8. CSCMP created the hall of fame to celebrate “the lifelong accomplishments of those members of our industry who have truly improved the world we live in.” 

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Think Your Company Faces Logistical Challenges?

We’re sure you routinely face down some doozies, actually. But you’ve probably never had to help distribute vaccines to the entire global population, with lives and the world economy hanging in the balance. Even so, progress is being made toward achieving this daunting task.

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By the Numbers

30%

General Mills pledged to reduce greenhouse gas emissions by 30% across its full supply chain — from farm to fork to landfill — over the next 10 years. The company also committed to achieve net zero emissions by 2050. 

Quote/Unquote:

"No one believes that we will ever return to the supply chains that we built in the past. Instead, we will have more flexible, resilient supply chains that serve the ‘new customer’ in a way that increases revenue as well as reduces cost, mitigates the effects of unforeseen events and improves new customer loyalty and happiness."

George Bailey, Digital Supply Chain Institute executive director and chief research officer, blogging in Forbes this week.

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